Making the Most of Your Press Release

Description

Every Business wants publicity. Our workshop will take a look at how to do so generally and then.... It's all about press releases! These are something that we use all the time here, but aren’t really that confident about how to do it, so….. Hey Presto! Lets get Melinda Rice Schoon to teach us! Melinda will cover contents, customization for different media outlets, who/when to send it to and the relationship between the press release and today's social media world. Melinda is the Program Director at Jesup Memorial Library. She joined the Jesup after a long career in journalism (starting with her high school newspaper) that included work as a newspaper reporter and editor in Texas, New York and the Washington, D.C. area; and freelance work for newspapers and magazines locally and nationwide. She is the author of a travel book and four novels for middle-graders, and has won awards for reporting, writing, editing and photography. Do you have specific questions concerning Press Releases that you’d like answered? Let us know and we’ll try to include answers at the workshop Join us for a networking Happy Hour after the workshop!